Mark on WordPress

Matt Cutts praises WordPress SEO benefits

Posted in Google, Matt Cutts, SEO, canonical urls, wordpress by Mark Jaquith on December 7th, 2007

Here is a nice interview with Matt Cutts of Google by Reachd TV. Matt has some kind words for WordPress, specifically related to SEO and the canonical URL improvements that went into WordPress 2.3

WP discussion starts at 0:48. For an in-depth look at the canonical URL feature, check out my writeup of the feature.

39 Responses to 'Matt Cutts praises WordPress SEO benefits'

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  1. Greanty said, on December 7th, 2007 at 7:18 pm

    I’m expecting for the new version~

  2. Chris said, on December 7th, 2007 at 8:42 pm

    Good advice. Matt has a really laid back, and at the same time eloquent approach. Thanks for the interview.

  3. [...] en el blog de Mark, que Reachd TV ha entrevistado a Matt Cutts (empleado de Google, uno de los mayores expertos y [...]

  4. Stephen said, on December 7th, 2007 at 11:10 pm

    I was brokenhearted to learn that canonical URL features of wordpress 2.3 are not active/enabled on IIS hosting :( i’m forced into IIS by my other business needs :,(

  5. Comedy Blog said, on December 8th, 2007 at 1:11 am

    This is actually a great interview. I love how chill Matt Cutts is.

    I’m going to check out 2.3 real quick. I made my own edits to the WP and they’re not exactly what I want. Hopefully this is better. Thanks!

  6. Clickfire said, on December 8th, 2007 at 1:23 pm

    2.3 works great. Love the tags too.

  7. trademark registration said, on December 8th, 2007 at 6:32 pm

    WordPress is the best blogging platform out there, bar none. It’s funny how Matt Cutts praises it, when Google owns Blogger. Good to see he’s being honest about it.

  8. Mark Jaquith said, on December 8th, 2007 at 8:22 pm

    Stephen, that was a tough decision, but IIS is just too unpredictable. And when the canonical URL feature fails, it has the potential to fail spectacularly, bringing the site down and causing a huge amount of load on the server (infinite redirects!)

  9. Blake Newman said, on December 9th, 2007 at 12:23 am

    I was at the Vegas show. Matt was, by far, the best keynote speaker at the conference.

    And yes, he said that if he were starting a business and wanted to drive traffic to his website then he would install a WordPress blog. He said that WordPress is the perfect tool for search engine optimization (SEO).

    At the Search Engine Panel, Matt sat along with folks from Ask, MSN, and Yahoo. No comparison. It is no wonder that Google is dominating the market.

    Thanks to the folks at WordPress, your software is great.

  10. Jomark said, on December 9th, 2007 at 2:23 pm

    I was hesitant to upgrade my blogs with older version of wordpress but now Matt Cutts gives me a reason to.

  11. dan said, on December 9th, 2007 at 4:02 pm

    stephen, it looks like you figured out how to make the IIs redirect work in wordpress, what i use is the WordPress URL Rewrite ISAPI filter for IIS at http://www.binaryfortress.com/?cat=14

  12. michin said, on December 9th, 2007 at 11:02 pm

    Man thanks so much for posting this video. I never knew some of the info on video. I am going to make transcripts form now on for all of them. :)

  13. links for 2007-12-10 said, on December 10th, 2007 at 1:23 am

    [...] Matt Cutts praises WordPress SEO benefits « Mark on WordPress Interview with Matt Cutts of Google by Reachd TV. Matt has some kind words for WordPress, specifically related to SEO and the canonical URL improvements that went into WordPress 2.3 (tags: google seo wordpress) [...]

  14. Coupon Guy said, on December 10th, 2007 at 3:19 am

    I think all blog software are nicely SEOized.. uhm but what’s canonical url?

  15. Iklan baris said, on December 10th, 2007 at 3:46 am

    really nice news, still awating the WP new realese

  16. SEO Google Matt Cutts said, on December 10th, 2007 at 9:49 am

    [...] (via Mark on WordPress) [...]

  17. [...] esta entrevista en vídeo, Matt menciona entre otras cosas, los beneficios de WordPress, especialmente la última versión [...]

  18. David said, on December 11th, 2007 at 12:46 am

    Nice! Thanks for this as I didn’t make it to Pubcon.

  19. [...] Matt Cutts praises WordPress SEO benefits « Mark on WordPress [...]

  20. Sheldon McGee said, on December 12th, 2007 at 9:52 am

    What happened to the video?

  21. Jay Berkowitz said, on December 12th, 2007 at 6:27 pm

    Awesome video. We also interviewed Matt at Pubcon, plus Link guru Todd Malicoat and Topix Chris Tolles, all available for free on out internet marketing podcast http://podcast.tengoldenrules.com/10goldenrules-podcast-episode16.html

  22. Mark Jaquith said, on December 13th, 2007 at 3:59 pm

    what’s canonical url?

    Try this. It’s sort of geeky, but the gist of it is that you get an automatic SEO boost just because you’re using WordPress because WordPress will funnel requests (to the best of its abilities) to the correct URL, lowering duplicate content penalties and consolidating Page Rank on the proper (canonical) URL for your post.

  23. [...] Matt Cutts praises WordPress SEO benefits « Mark on WordPress [...]

  24. Tons of PubCon interviews on video and audio said, on December 18th, 2007 at 2:46 am

    [...] discuss how WordPress 2.3 is even more search-engine friendly than previous versions. Hat tip to Mark Jacquith for pointing out this [...]

  25. [...] discuss how WordPress 2.3 is even more search-engine friendly than previous versions. Hat tip to Mark Jacquith for pointing out that [...]

  26. [...] discuss how WordPress 2.3 is even more search-engine friendly than previous versions. Hat tip to Mark Jacquith for pointing out that [...]

  27. Alex said, on December 18th, 2007 at 2:27 pm

    Found this post via Matt Cutts’ page! Haven’t had the chance to upgrade to 2.3 yet, but heard great things. Thanks for your hard work Mark :-)

  28. Jim Corkern said, on January 5th, 2008 at 4:07 am

    I am not sure why people are singing praises because of programming so much. Google and Yahoo are both link polularity engines. links account for the majority of serps. I can make frame sites rank with enough quality links and beat out all of the technology that most think is the miricle program for seo.

    keep it simple and you will do well with seo. Matt has stated to kieep it simple and just do it the right way and you will have no worries.

  29. [...] Chris article is brought to you using rss feeds.Here are some of the top articles on search engine optimization.Matt has some kind words for WordPress, specifically related to SEO and the canonical URL improvements that went into WordPress 2.3. WP discussion starts at 0:48. For an in-depth look at the canonical URL feature, check out my writeup … [...]

  30. Arnab said, on January 21st, 2008 at 6:25 am

    This is a good news for many people like us who were thinking to have a blog by wordpress

  31. [...] Check it out  [...]

  32. Danish SEO said, on March 18th, 2008 at 3:04 pm

    I have to agree from personal experience - running our company website on WordPress not only got us indexed in google in no time when we launched, but it also get our news indexed within 1-2 hours after posting them. I dont really think this is just a WordPress feature but has more to do with RSS-support and the ping functionality that is built into it though.

    Apart from that the All-in-one-SEO plugin together with WordPress’ standard URL rewrite options makes for a killer SEO-CMS for many websites - not just for blogs.

    Good interview!

  33. Mr. Keen said, on April 9th, 2008 at 2:38 pm

    http://freeringtones.ifastnet.com

  34. Quantic said, on April 15th, 2008 at 2:16 pm

    Nice interview, thanks for posting it. WordPress has a few unfortunate limitations unless you are willing to install and host each blog yourself. The advertising limits and javascript usage being banned on the hosted version can be quite limiting for most people. The format and quality of your content will normally outweigh any boost a platform offers which will probably be short term. Interesting most of the comments only touch on the first 20 seconds of the interview content…

  35. Dan Thomas said, on April 16th, 2008 at 1:25 am

    You can buy links and banners on other websites http://www.asalinks.com

  36. bob smith said, on April 16th, 2008 at 3:43 pm

    Nice read, more info to add to my useless knowledge of search engine ranking lol

  37. Fred The SEO Guru said, on April 21st, 2008 at 10:54 pm

    What a good news for all who want to have their blog. Matt has really raised an important issue regarding blog creation. Matt has some kind words for WordPress, specifically related to SEO and the canonical URL improvements that went into WordPress 2.3. Thanks for this important interview.

  38. peter said, on April 25th, 2008 at 3:27 pm

    good stuff WP is just great for seo all my blogs are WP I also use WP MU.

  39. Lorenz Lammens said, on April 28th, 2008 at 6:36 am

    Google is really making an effort to promote small business web platforms, such as WordPress and Joomla. It makes sense from a business perspective: the more small businesses can easily get on the web, the more content it gets to index.

    And with Adwords having being so easy to plug into these open source platforms, it should increase their advertising network. Hopefully they regain a bit more ground on placing ads in relevant places.

    The great thing about Google’s support of these platforms in SEO terms, is that Google can actually integrate the ’structuring of content’ by this technology into its algorithms, like what they’ve done with blogger (A blogger account was fully SEO optimized out of the box, and from what I’ve been told this is partly because Google adjusted it’s algorithms when it came to Blogger sites).

    Google’s dedication to open source platforms is great news for small publishers: now they don’t have to overly worry about SEO in technical terms, and can just focus on providing great content.

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